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Are you a lodging property?

Consider participating!

  • Showcase your business to more than 1,500 event attendees.
  • Reinforce loyalty with current relationships and find new quality business partners from the Sierra Nevada region.
  • Gain national media exposure from renowned publications such as Huffington Post, CNN Travel, and the LA Times.

In past years, Sample the Sierra generated over 7.7 million media impressions:

  • 6M impressions generated by online advertising and content
  • 1.5M impressions generated by print advertising and content
  • 200K impressions generated by social media
  • 31K impressions generated by digital influencer promotion

Studies show that consumers are more likely to switch to a Sponsor’s brand that supports a local event or cause. Here are some statistics of the customer you are likely to gain from this event:

  • Event attendees are 21-60 years old
  • 49% of guests are visitors to the area
  • Visiting guests will spend an average of $515 during their average 3 night stay in Tahoe
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